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Nothing satisfies like an ever-increasing number of followers, likes, and views on TikTok. There’s just something satisfying about it. A sense of accomplishment filled with positive vibes only.

Who says that TikTok is not the best platform for business? Whoever says that must get their facts right because TikTok is the emerging social media platform for emerging brands.

Although initially designed for teens and kids, TikTok has successfully made its way into adult lives, aka the people who tend to buy most from online businesses and ones on social media.

Before we start discussing what mistakes to avoid when promoting your business on TikTok, we must make the grounds to build our arguments on for strong stances. So let us do that first.

It’s only natural to aim for higher views when posting on a social media that aims at videos mainly, like YouTube and TikTok. Seeing the numbers grow gives satisfaction, the kind of which can not be found anywhere else

All of us struggle with our social media presence. And especially if the social media in the subject is an overgrowing and saturated one. Something like TikTok. It is easy to get lost in the pool of users on TikTok. There are over a million TikTok users by now, and not everyone becomes one who gets noticed. Only a few make it to the ‘For you’ page on the regular.

Now that an entire year of COVID19 is slowly coming to its send (sadly enough, we don’t know when it will finally be able to talk about it in the past tense), we know that one of the apps that have gained a bigger hype than it had ever known before is TikTok. ‘It’s no surprise at all’, some of you might say, and you’re probably right. Since quarantine, lockdowns, and inability to meet friends and relatives have become the new routine, creating a TikTok video is one of the first ideas that come to mind to do and free one's mind a little; we can even TikTok with our siblings or pets! Despite its mere few years on the market, TikTok has done the impossible, being a social platform that is also a world of its own. TikTok is brimming with rich and varied content, and it offers many unique features that are exclusive to TikTok, and no one outside it understands it, such as challenges and trends that are there for us to get TikTok followers.

With approximately 2 billion app downloads and 800 million active followers, the platform is getting crowded more and more each day. New people create profiles every day, making TikTok a highly competitive sphere. Users are struggling to create innovative and engaging content that will bring them fame on the app.